Welcome to HB

HB Dead Sea Minerals is an international cosmetics company, located in Israel and distributes to more than 55 countries around the world.

HB’s cosmetics combine Dead Sea minerals with the best active ingredients so you can get the most effective products. Our products are enriched with vitamins, plant extracts, aromatic oils and Anti aging ingredients like collagen, peptides and hyaluronic acid  to achieve healthy and glowing skin and hair.

All of our products are approved by international health standards – ISO and GMP, do not contain parabens and have not been tested on animals.

Over 25 of our face, body and hair products were dermatologically tested including the tearless shampoo and baby wash. 

Over 200 cosmetic products are waiting for you, online.

Get ready to get excited 🙂

Our Vision


we believe that high quality cosmetic’s can and should be accessible to every woman!

With a distribution mechanism of over 55 countries around the world and with advanced technological development of over 200 products, we are proud to bring the next generation of cosmetic products: effective and affordable.


We consistently work on researching and developing new products and at the same time upgrading and improving our existing products. our up-to-date labs are constantly working to create new products and expand our cosmetics line, to fulfill all skin, body and hair care needs

The Dead Sea

All of our products are enriched with the magical Dead Sea mud & minerals, out of the notion that even if you can’t go to the Dead Sea, it shouldn’t stop you from enjoying its benefits anytime you need it. We work hard to bring the Dead Sea’s essence directly to your doorstep and welcome you to discover the Dead Sea’s healing secrets, right at the comfort of your home.

Beauty for all


We offer cosmetic products for all skin and hair types and for all ages. For women, men and the entire family so that everyone can find something especially for them


we believe that high quality cosmetic's can and should be accessible to every woman so we keep our prices as affordable as we can without compromising on quality

A wide range

Our product line includes over 200 products for face, body and hair, so you can find everything in one place